At 13.31, our story begins with a circle. To us, a circle isn’t just a shape—it’s a symbol of connection, continuity, and the promise that beauty travels through time. Our circle binds the skills of Indian artisans to the pace of the modern world, creating clothing that is both rooted and relevant.

From the intricate detailing of hand-finished blue pottery to the delicate structure of cane weaving, every technique we choose is more than an embellishment—it’s a living link to tradition. In a world that moves fast, our pieces remind you to slow down, notice, and cherish.

Our garments are not just clothes. They are conversations. They speak of hands that shaped clay, fingers that wove cane, and fabrics that were grown and spun with care. When you wear 13.31, you’re carrying these stories forward, letting them live in new moments and places.

The circle closes when our pieces find their place in your life. You walk into your world with a fragment of India’s heritage, styled for your present and your future. That’s how we keep craft alive—not in museums, but in motion.

The circle is complete when you become part of it. Carry it with you. Grow with it. Let it grow with you.